Mobile game development has always been a booming industry with new games popping up every day in the App Store. Mobile gaming is showing no signs of slowing down, with over 3 billion mobile gamers worldwide. As mobile gaming experiences explosive growth, each mobile game studio is forced to constantly innovate to stay ahead of the curve. It's time to look closer at the hottest mobile game market trends that are expected to shape the industry in the next years.
AI in Gaming
Artificial Intelligence (AI) has been making its way into the gaming industry for quite a long time. Today, AI is widely used in game development to enhance players’ experiences and automate certain game development processes. For example, to provide smarter non-playable characters (NPC) and more realistic environments, as well as balance the in-game difficulty. In addition, AI helps with game analytics, natural language processing, procedural content creation, and other tasks.
AI has the ability to perform intelligent actions without the need for explicit instructions. This technology has already made its way into the gaming industry, but its potential is far from fully realized. The gaming industry is just beginning to scratch the surface of what AI can do, and that’s why Artificial Intelligence is expected to have a major impact on the future of gaming.
The Metaverse
One of the hottest and fast-evolving topics in the gaming industry is the metaverse. It is a virtual world where users can interact with each other and a computer-generated environment in real-time using their avatars. With the growth of VR, NFT, and blockchain technologies, the concept of metaverse gained renewed interest in recent years.
This trend brings a lot of excellent opportunities and advantages, such as improved teamwork, a high level of socialization, new business solutions, new media of advertising, and much more. In addition, metaverses offer a wide range of entertainment options, including games, music, and virtual events. This can be a fun way to spend time and engage with friends or family.
Some of the companies that make the biggest contribution to the development of metaverses are Roblox, Epic Games, Meta, Decentraland, NVIDIA, Unity, and many more. Metaverses and gaming are only getting started and it is expected that they will continue to gain traction in the coming years as more companies enter the space and improve the technology.
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Augmented Reality Games
We're sure you've heard about Pokémon GO a million times. AR games allow players to interact with a virtual environment that is overlaid on top of the real world, creating an immersive and unique gaming experience. Virtual reality games are even more popular, but they require special VR equipment. What's more, such games typically need a large space to create an immersive environment. AR games, on the other hand, make use of the existing environment to create a playing field, as well as allow using tablets, smartphones, and other portable gaming systems.
There are no signs that AR technology is becoming less popular in the gaming industry either. Contrarily, a lot of new mobile games that appear in the App Store include elements of augmented reality to diversify the gaming experience and make it more immersive, blurring the lines between the virtual and physical worlds. With the help of AR, developers can bring the gaming experience to the next level. Augmented reality technology is expected to be incorporated more frequently into games in the coming years.
NFT & Blockchain
The mobile gaming industry is increasingly using blockchain and NFTs (Non-Fungible Tokens) to enhance its business. Blockchain technology allows for the development of decentralized gaming environments that are free from centralized control, providing players with a transparent and fair experience. NFTs have taken the gaming industry by storm in recent years, and this trend is likely to continue in 2023. Non-fungible tokens allow players to sell and trade unique in-game items, such as skins, weapons, and characters. It’s important to notice that metaverses are NFT-based games as well.
Blockchain and NFT are major forces in the gaming industry. Mobile game development companies, such as EJAW constantly explore new ways to incorporate these technologies into their games. Being integrated with other immersive technologies, such as virtual reality, NFT and blockchain technologies is expected to shape the future of gaming.
eSports
eSports has always been a hot topic. It continues to gain traction, with more and more players participating in and watching competitive video game tournaments. eSports is considered competitive gaming, with skilled players rivaling each other in high-stakes tournaments.
Examples of video games with the largest audience of eSports fans are Call of Duty, CS: GO, and PUBG. According to research, more and more people prefer watching eSports competitions over traditional ones. People from all over the world enjoy the excitement that comes with watching skilled players battle it out. Besides, eSports is highly accessible to anyone with Internet coverage, which is why there is a large and diverse community of esports fans.
With the emergence of new immersive games, eSports is expected to gain even more popularity and be worth more than $1.87 billion by 2025.
Summary
By the end of 2023, the global number of mobile gamers is expected to exceed 3.07 billion, as reported by Newzoo. Undoubtedly, the mobile gaming market is thriving and is expected to maintain its growth thanks to the above-described booming trends. It’s interesting to see what AI, AR, NFT, blockchain, and eSports will bring to us soon. So buckle up and get ready for an exciting year ahead in the world of mobile gaming.
